Hi There
Hi There
Hi There
62%
62%
62%
Redesigned Page
Redesigned Page
Redesigned Page
+38%
+38%
+38%
Faster Load Time
Faster Load Time
Faster Load Time
Project Time Line
Project Time Line
Project Time Line
Juni – September
Juni – September
Juni – September
Our design and content strategy aim to evoke not only trust, but also intimacy. Every detail is crafted to reflect purity, care, and radiance — because beauty isn’t just seen, it’s felt.
Our design and content strategy aim to evoke not only trust, but also intimacy. Every detail is crafted to reflect purity, care, and radiance — because beauty isn’t just seen, it’s felt.
Our design and content strategy aim to evoke not only trust, but also intimacy. Every detail is crafted to reflect purity, care, and radiance — because beauty isn’t just seen, it’s felt.
LU
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MINA SKIN CARE BRANDING
LU
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MINA SKIN CARE BRANDING
My Scope of Work:
My Scope of Work:
My Scope of Work:
Content
Content
Content
Content
Content
Content
“Lumina” is where skin science meets serene self-care. A brand born to illuminate confidence through natural glow and gentle rituals.
“Lumina” is where skin science meets serene self-care. A brand born to illuminate confidence through natural glow and gentle rituals.
“Lumina” is where skin science meets serene self-care. A brand born to illuminate confidence through natural glow and gentle rituals.
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Introduction
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Introduction
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Introduction
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Challenge
Challenge
Challenge
When we began the redesign of Lumina’s digital presence, the challenge was to shift from a generic skincare layout into a soulful, emotionally engaging experience that aligns with the brand’s promise of purity and radiance. The original site lacked coherence, warmth, and user trust.
When we began the redesign of Lumina’s digital presence, the challenge was to shift from a generic skincare layout into a soulful, emotionally engaging experience that aligns with the brand’s promise of purity and radiance. The original site lacked coherence, warmth, and user trust.
When we began the redesign of Lumina’s digital presence, the challenge was to shift from a generic skincare layout into a soulful, emotionally engaging experience that aligns with the brand’s promise of purity and radiance. The original site lacked coherence, warmth, and user trust.
Solution
Solution
Solution
We crafted a website experience that feels as nourishing as Lumina’s products themselves — with a gentle tone, clear UI, soft visual language, and strategic storytelling. From the flow of product education to calming transitions, the site becomes a digital extension of Lumina’s skin philosophy.
We crafted a website experience that feels as nourishing as Lumina’s products themselves — with a gentle tone, clear UI, soft visual language, and strategic storytelling. From the flow of product education to calming transitions, the site becomes a digital extension of Lumina’s skin philosophy.
We crafted a website experience that feels as nourishing as Lumina’s products themselves — with a gentle tone, clear UI, soft visual language, and strategic storytelling. From the flow of product education to calming transitions, the site becomes a digital extension of Lumina’s skin philosophy.
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Philosophy
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Philosophy
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Philosophy
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Nourishing the Skin, Illuminating the Self — Through Design That Breathes Soft Power
Nourishing the Skin, Illuminating the Self — Through Design That Breathes Soft Power
Nourishing the Skin, Illuminating the Self — Through Design That Breathes Soft Power
Lumina is more than skincare. It’s a quiet ritual. A return to self. We designed a landing page that mirrors this: honest, grounded, and glowing. The final result isn’t just a site — it’s an experience of serenity, science, and self-love.
Lumina is more than skincare. It’s a quiet ritual. A return to self. We designed a landing page that mirrors this: honest, grounded, and glowing. The final result isn’t just a site — it’s an experience of serenity, science, and self-love.
Lumina is more than skincare. It’s a quiet ritual. A return to self. We designed a landing page that mirrors this: honest, grounded, and glowing. The final result isn’t just a site — it’s an experience of serenity, science, and self-love.
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Impact
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Impact
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Impact
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Product Exploration
Product Exploration
Product Exploration
+38%
+38%
+38%
Increase in product page views per session
Conversion Rate
Conversion Rate
Conversion Rate
+38%
+38%
+38%
Simplified navigation CTA and checkout process
Return Visitors
Return Visitors
Return Visitors
+41%
+41%
+41%
Personalized product recommendations
Email Signups
Email Signups
Email Signups
+35%
+35%
+35%
We mostly focus on exceeding expectations
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Other Projects
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Other Projects
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Other Projects